Susan, along with her husband Rico Viray, cofounded The Bloc/The BlocPartners USA in July 2000 and began building The BlocPartners global network of like-minded agencies in 2004. Today, The Bloc/The BlocPartners USA is one of the world’s largest independent health creative agencies, with offices in New York and Manila. In her global role, Susan drives growth and strengthens network positioning and operations within the extended markets (MEA, Eastern Europe, India, APAC, Latin America, Australia, and New Zealand). Susan was the Med Ad News 2012 Advertising Person of the Year and SmartCEO’s NYC Brava Award Winner in 2016.